A role built on experience
The Bugatti official driver is more than a demonstrator. He represents the brand at exclusive events, helps clients discover extraordinary performance and turns technology into confidence, emotion and control.
Bugatti official driver
From Molsheim, Bruno Spengler begins a new chapter as Bugatti official driver: representing the brand worldwide, sharing his experience with clients and giving exceptional hypersports cars a human, precise voice.
Molsheim / Bugatti
A Bugatti Pilote Officiel since 2025, Bruno Spengler represents the brand at events and helps its clients discover its hyper sports cars. His racing experience informs this role, from driving and testing to sharing his knowledge.
Read the official Bugatti announcement ↗The Bugatti official driver is more than a demonstrator. He represents the brand at exclusive events, helps clients discover extraordinary performance and turns technology into confidence, emotion and control.
Bruno follows Pierre-Henri Raphanel, a defining Bugatti figure for almost two decades. That handover gives the role a rare responsibility: extend a culture of automotive emotion without losing precision.
Born in France, raised in Canada and deeply connected to Alsace, Bruno understands what Bugatti means to the region and to the international automotive world. That proximity makes his ambassador role natural, credible and personal.
The 2012 DTM champion, a race winner with Mercedes-Benz and BMW, and an endurance, Le Mans and IMSA competitor, Bruno brings Bugatti a complete racing perspective as the Tourbillon opens a new era in Molsheim.